Featured

Brand Promoters
|

Preparing for Peak Seasons: How Merchandisers and Brand Promoters Can Excel Under Pressure

During festivals and related holidays, sales promotion is one of the greatest areas of opportunity for sales for brands. However, this period also comes with some form of pressure on merchandising and promotion, mainly in the form of high foot traffic, large amounts of stock to handle and even simple smooth operation. This period gives…

South Africa
|

Discover the Best of South Africa with Falcon Safaris: 15 Days of Adventure

Traveling thru South Africa is a intention, for adventurers. Falcon Safaris makes this dream a reality, with their cautiously deliberate 15 day journey protecting Timbavati, Cape Town, Cederberg and Winelands. This experience promises a combination of flora and fauna encounters, lovely scenery and cultural reports to make each moment unforgettable. Day 1-4: Timbavati Game Hold…

Brand Promoters
|

Brand Promoters as Feedback Channels for Brands

Promoters are the face of a brand. They constantly engage with customers and observe customer behavior. Though their basic function is to increase sales and visibility for the brand, they are also very effective feedback channels for brands. They gather valuable insights from direct interaction with customers that could help brands improve the overall customer…

Bradley Palmer
|

Bradley Palmer: Pioneering Positive Change in Connecticut with Exciting Recent Projects

Oh, hello there! If you’ve ever wondered what happens when a brilliant mind combines business smarts with a heart for making the world better, well, let me introduce you to Bradley Palmer. This Connecticut-based visionary is like that friend who always shows up with the best ideas and a smile that lights up the room….

Shelf Placement
| |

Strategies for Effective Shelf Placement in Merchandising

In the world of FMCG, shelf space is prime property. Getting and optimizing it means more than just better visibility; it likely translates into increased sales, brand loyalty, and better market share. Some winning merchandising strategies in managing the shelf for FMCG brands include the following: 1. Eye-Level PlacementPlace always-high-performing items at eye level. Work…

car rental
|

How AI is helping car rental companies minimize disputes

Car rental companies face a challenge that affects both their bottom line and customer satisfaction: damage disputes. These problems come up when customers contest charges for vehicle damage, which many times lead to long disagreements about whether the damage was pre-existing or occurred during the rental period. Artificial intelligence is changing how rental companies approach…

Budapest Vacation
|

Budapest Vacation Ideas: Thermal Baths and Stunning Architecture

Looking for a city that seamlessly blends history, culture, and relaxation? Budapest, the capital of Hungary, is your next dream destination. Known for its stunning architecture and rejuvenating thermal baths, this city offers a unique mix of experiences that cater to every kind of traveler. Whether you’re a solo adventurer, a family vacationer, or traveling…